HOME ABOUT SHOWCASE guyswim.com™    Fashion Merchandising Behind The Scenes


We don't sell, we showcase

Promoting Watersports Lifestyle merchandise to like-minded consumers, ready, willing and able to buy...

Our formulaic rests upon an organizational structure, forged from three operating segments:

    Style Acquisition
    Discovery and identification of essential showcase elements and their potential. Strategic channel partnering with best-in-class global sources, providing both depth and breadth of style.
    Promotional Communication
    Showing spectacular showcases to an optimal lifestyle audience, enhancing consumer decision-making.
    Margin Management
    Leveraging transaction team technologies to maximize market opportunity. Every showcase must deliver consumer satisfaction, a strong value proposition and returns to justify our investment.

Styled by kg ResortWear